by Cate Cammarata | Jan 2, 2023 | Creating, Dramaturgy, NPD, Producing
A Watershed Moment COVID-19 will prove to be the watershed moment in defining the history of the 21st century. Apart from our communal human experience of the virus and its reverberations across the human spectrum, the arts and in particular theater must learn to surf...
by Cate Cammarata | Nov 21, 2022 | NPD, Pitching, Theater Life, Virtual Promotion
While Broadway continues to recover post-covid, there is a noticeable increase in the number of readings being offered. This is a good thing – many of the shows written during the shutdown are now ready to try out in front of a live audience, and I see it as a...
by Cate Cammarata | Sep 19, 2022 | NPD, Pitching, Theater Life, Virtual Promotion
Marketing is NOT a Choice If you know me then you know that I’d much rather spend all day every day helping you write your show than marketing myself. Marketing is not my favorite thing. However, I have to remind myself that marketing shows is how we get...
by Cate Cammarata | Sep 12, 2022 | NPD, Pitching, Theater Life, Virtual Promotion
Success is a Choice Following up on last week’s blog, I want to reiterate the above: SUCCESS IS A CHOICE. Do you want to be a successful playwright? Then hang out with successful playwrights. Put yourself in the company of producers and artistic directors...
by Cate Cammarata | Aug 22, 2022 | Creating, New Musical Development, NPD
Now that you know to go virtual (check out my last blog post here) do you know the steps of development? Are you making the most out of your readings? As a professional theater maker, you need to know what must happen at each step of your script’s developmental...
by Cate Cammarata | Aug 15, 2022 | Creating, Dramaturgy, New Musical Development, NPD, Virtual Promotion
Is it necessary to add virtual to your development tasks? YES. Are you uncertain or even scared about this? YES. Should you continue to do it anyway? YES. But only if you want to get your play in front of more people. Why Virtual I remember when cable tv was just...